It would surprise nobody that the mobile apps are set to garner around $189 billion by the end of 2020, with over 258 billion downloads annually. What might surprise you is that the business apps were second to gaming apps in terms of availability on the App store. If you look at the penetration rate among Android users, you will find that it’s not all about entertainment or even commerce.

Perhaps it is needless to reiterate the importance of the mobile presence for every company looking to grow. No service or product can be imagined without a mobile touchpoint. IoT is enabling even the appliances to be connected to the mobile. From healthcare to logistics, mobile is powering innovative use cases and creative solutions. Such an omnipresence implies that mobile has to be a crucial element in the company’s growth strategy.

For any component of the growth strategy, it is required that you can frequently deliver innovation through that channel. The changing landscape of mobile development tools and the emerging technological capabilities that allow compute-on-edge, enable organizations to quickly create powerful mobile applications and solutions that cater to diverse needs. We bring you our learnings from working with many clients to power their mobile app development projects to show you some of these tools and capabilities that we are powering developers to deliver complex, yet beautiful solutions with relative ease.

Native Language Capacities

First Swift, and then Kotlin, looked at improving how developers code. They were introduced to make language constructs easier and efficient, thus allowing the developers to code better and quicker. It doesn’t mean that previous languages were less capable, but every step of evolution brings forth improvements that make a difference to a varying extent. Swift & Kotlin provided such modifications to developers to quickly roll out new features and apps for their customers.

Cross-Platform Capabilities

Maintaining two codebases along with the primary web interface posed challenges for any company wanting to roll out apps on both iOS and Android platforms. You have to have people with three different skill-sets; you also had to make efforts behind release management. Cordova (PhoneGap) pioneered the cross-platform development. While it allowed bringing the knowledge of JavaScript to mobile apps, the performance and support for native functions left something to be desired. But it did power many implementations, and allowed use cases like Adobe Experience Manager to offer low-code development environment for marketing professionals.

Hybrid Development

What PhoneGap started, platforms like Ionic and NativeScript took forward. They introduced tighter integration with native libraries and did away with the web-views used by PhoneGap to render apps. This improved a performance a lot and allowed leveraging native capabilities to a much larger extent. But still, these platforms were coming from web-first technology, although NativeScript did provide much better support at access to native APIs directly.

Xamarin, which later got acquired by Microsoft, tried to change that to a great extent. It allowed non-web developers with expertise in C# to utilize their skills to develop mobile apps, which could run on multiple platforms. This enabled a large section of enterprises that use existing development capabilities for mobile apps development.

The advent of React Native And Flutter

With React Native and Flutter, Native became the primary driver even while maintaining the capabilities of having one central codebase for both Android and iOS. While React Native has its root in React, the web development language, it still is an entirely different framework focusing on native development. Flutter, on the other hand, is maintained and promoted by Google, with Dart as the development language. Both React Native and Flutter bring extraordinary capabilities for almost native-like development while still allowing you to maintain a single codebase. That’s the reason both these languages have generated many customer interests in the last few years.

Where Does This Lead Us

The ubiquity of mobile apps is not the end of it. As is the case with every app, mobile apps will need to become smarter and provide a personalized experience for greater engagement. Machine Learning (ML) and Artificial Intelligence (AI) are making predictive analysis possible to give your apps required intelligence. Besides, Augmented & Virtual Reality technologies (AR & VR) will be put to increasing use, especially for collaboration and education. IoT is still maturing and is bound to expand, especially as industries will be looking at utilizing the robotic workforce more, especially after the Coronavirus pandemic.

With the working environment set to change, mobile applications become the biggest growth factors. That means organizations will need to move fast to bring innovations to the market. Mobile apps typically have longer release cycles than web apps. The newer technologies like React Native and Flutter help developers craft native-like, superior experiences, while still cutting down the development time by as much as 25% as compared to the native application development. With increasing capabilities, and better native API integrations and support, there is hardly any use case that you cannot achieve through these technologies. Partners like us can help you develop your mobile release strategies using these platforms to give you a competitive edge and ensure that your mobile development efforts align with overall growth strategies and business models to bring optimum growth.

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