Ecommerce has been among the growing industries worldwide for the past five years or so. The advent of Covid-19 has further encouraged its growth, as people are forced to stay indoors and do all the work from their homes’ safety. So, whether you are a newbie entrepreneur or an established one, Ecommerce is definitely the best business to do, now. Apparently, there are 2.3 million eCommerce stores globally, and most consider WooCommerce as the best platform available. If you are planning to set up an eCommerce store, this article will be right for you.

Research shows that WooCommerce is the leading platform used by approximately 32% of the eCommerce sites. There are many reasons why the best web development agencies trust WooCommerce. That includes the fact that WooCommerce is the eCommerce plugin of WordPress, which is again used by more than half of its websites. But there are other benefits like it is free and user-friendly. The ubiquitous nature of WordPress and WooCommerce also makes it easier to hire web developers for additional support.

Check out the top reasons for using WooCommerce for your eCommerce website.


Ecommerce platforms can be available in different ranges, but for someone who is just stepping into eCommerce business, the platform’s charges are quite important. WooCommerce is free and at par with leading open-source eCommerce applications minus the licensed software and high-priced support contracts. That’s why both startups and the best web development agencies in the world trust WooCommerce.

WooCommerce is a WordPress Plugin

More than 51% of the best websites worldwide use WordPress. So, WooCommerce, as a WordPress plugin, gets to enjoy the same familiarity and can be considered extremely powerful. It also relishes the same reliability and strength of WordPress and can create world-class eCommerce websites. It is very flexible because it can accommodate several additional extensions to make work smoother. People who have used WordPress previously will benefit from WooCommerce when they see the same familiar pattern of the interface and design the website in less time and more creativity.

Flexibility is its strength

WooCommerce is just the right kind of platform that can easily create eCommerce sites. Designing an eCommerce website is no child’s play because user-friendliness is a key-point here! Also, remember, the landing pages have to be attractive. WooCommerce allows you to do all of these and more with your Ecommerce website. Merchants can be really flexible with their products even if they do not know a lot regarding the technical aspects. It is a benefit that newbie businesses can use advantageously. The stores created by WooCommerce can sell all kinds of products, including virtual, downloadable, physical, external, and even affiliate products. You can effortlessly categorize the products according to independent attributes or sale prices.

Even in terms of design, WooCommerce offers spectacular ways of creating your own eCommerce store. The platform is not rigid and can be customized to a great extent to create something unique. There are several free themes which can be customized. You can change the color themes and CSS styles. Trying tweaking the code and playing around with some of the unique features available with the themes. Create your dream store with WooCommerce’s help and observe the sales boom.

SEO and support

Your online store from WooCommerce also comes with SEO features depending on the theme selected. This ensures that customers can find your store through online searches. You will find them responsive to all mobile devices. WordPress also offers you support when you buy the theme for your store. Some of these will guide you through the installation phase and provide detailed support. WooCommerce themes are optimized so that you do not have to worry about the load time. If the page takes a lot of time to load, conversions are likely to be hampered, but WooCommerce will not let that happen.

Store and blogs

This open-source platform allows the users to create a completely functioning store and an integrated blog, all within a professional website’s boundaries. These are actually separate dimensions of the online presence of a store or an eCommerce website. But with the help of this WordPress-plugin, they are presented seamlessly in one place.

WooCommerce Store settings

Even when the website’s design settings are flexible, sometimes the stores themselves are not flexible due to restricted settings. But not the WooCommerce. That’s why the best web development agencies trust WooCommerce. The WooCommerce store settings can also be customized, and everything beginning from the prices to the checkout process can be tweaked as needed. WooCommerce offers more than 100 payment options, including bank transfers, credit cards, COD, PayPal, and several payment gateway integrations. The Stripe Plugin is particularly useful because instead of being directed to a payment gateway, it lets you make the payment in your store straightaway.

WooCommerce also allows site owners to configure settings to calculate prices based on the shipping address and the store’s location. So, the display shows the costs, including the taxes for that region or country.

The power of WooCommerce can be easily extended through customization. If you don’t have the capabilities in-house, you can easily hire dedicated web developers and dedicated PHP developers. They can ensure that your special needs are taken care of seamlessly with the WooCommerce.

WooCommerce Analytics

As the owner of an eCommerce site, a robust analytic tool is essential. WooCommerce comes with a built-in analytics system, which saves you the trouble of understanding the nitty-gritty of analytics. The platform presents the sales figures, average total orders, statistics of individual customers, and more in an orderly fashion with graphs. This makes it very easy to gauge the status of the business and orders even for new merchants.


WooCommerce, as an eCommerce platform, widens the possibilities of expanding your business. Just grow and flourish your business on your own terms, while the platform supports you with various extensions, plugins, themes, and a professional support system.

Looking to establish or optimize your eCommerce store?

BillionApps, as a leading web development agency has helped numerous organizations create, optimize, and operate successful eCommerce ventures. If you are looking for effective technology partner with deep technical expertise and extensive WooCommerce, WordPress, and PHP experience, please get in touch and we can explore how BillionApps can add value for you.

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